Death of the Traditional Sales Model for Contract Packagers

Build a Winning Sales Process

Date: April 18, 2024
Time: 11:00 AM EST

Sales and Marketing are evolving. Buyers have shifted to a more independent sales journey, making connecting using traditional sales processes challenging. The traditional role of the salesperson is changing, too, driven by not only the changes in buying activity but also by the realization that the traditional model was inefficient for complex sales.

What you can expect to learn:

How buyers changing habits are impacting the sales funnel
Why the structure of the traditional sales and marketing teams are inefficient
How to successfully integrate inbound and outbound marketing into your sales process
The importance of value-added content, and how to create messaging around your differentiation
How to structure sales and marketing teams for success
Why your current KPIs may not be enough, and what additional KPIs you should be measuring

Who is it for?

Manufacturers in the following sectors will benefit:

Contract packaging: co-packaging, labels/tags, corrugated/folding cartons, foam, wood, protective packaging, retail/POP display, flexible (roll stock, bags, pouches), fulfillment, kitting, and assembly.
Contract manufacturing: toll blending, complex product formulations (waxes, pastes, polishes, sealants, coatings, adhesives), and contract manufacturing.

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Webinar:Death of Traditional Sales Model: The New Sales Process for Contract Packaging and Manufacturing

Webinar:

Death of Traditional Sales Model:
The New Sales Process for
Contract Packaging and Manufacturing